Hanni of the K-pop girl group NewJeans is taking on another new role. Today, March 28, Gucci Beauty announced that Hanni is their latest global brand ambassador.
As you may already know, Hanni first became a Gucci brand ambassador in 2022. Since then, she has starred in a campaign for the brand and attended their shows. Now, Hanni and Gucci are taking their partnership further. Hanni’s role is expanding. In addition to the fashion front, she will also be representing the Italian house’s cosmetics line as well.
In a press release, Gucci Beauty wrote, “Since their debut in July 2022, the five-member group has swiftly risen to prominence, captivating international audiences with their vibrant energy. As a member of the global sensation NewJeans, Hanni has garnered attention for her electrifying stage presence and distinctive sense of style. Her magnetic charisma, self-confidence, and genuine authenticity perfectly embody Gucci Beauty’s core values.”
Courtesy of brand. Photography by Lee Jaedon.
The brand also dropped a couple of stunning new portraits of Hanni. In the photos, she is seen modeling the Palette de Beauté Quatuor in “Summerina Brown” and the Stylo Contour des Yeux Kohl Eyeliner Pencil in “Noir” on the eyes and Stylo à Sourcils Waterproof in “Gris” on the brows. Her glowing base makeup was achieved using Brume de Beauté, Baume Nourrissant Universel, Sérum de Beauté Fluide Soyeux, Éternité de Beauté, Concentré de Beauté, Blush de Beauté in “True Pink,” and Illuminateur de Beauté.
In one shot, Hanni wears a simple white tank top with Gucci embroidered on the shoulder and Rouge à Lèvres Mat in the shade “They Met in Argentina,” which is a soft rose color. In sharp contrast, the other picture shows Hanni in a Gucci Rosso Ancora red top and a matching lipstick in the same hue, which has yet to be released.
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